Advances in Economics, Management and Political Sciences
- The Open Access Proceedings Series for Conferences
Proceedings of the 2023 International Conference on Management Research and Economic Development
Series Vol. 22 , 13 September 2023
Open
Access | Article
Research on the Monopolistic Characteristics and Countermeasures of China's Mobile Phone Market
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Abstract
With economic development and technological innovation, mobile phones have gradually become necessary for people's lives. Today's mobile phones have both standard communi-cation and powerful entertainment functions. This study uses the methodology of Litera-ture research and Comparative analysis to infer the competitive structure of the Chinese mobile phone market through secondary data collected and to provide corresponding com-petitive strategies for each manufacturer to cope with the complex social environment, which is of great significance to the development of the Chinese mobile phone market. The study found that: the competitive structure of China's mobile phone market is in a state of monopolistic competition, with high product differentiation and relatively easy exit and entry for manufacturers. With high manufacturing costs, finding a competitive strategy that works for the company to survive better in the competition is vital. Moreo-ver, among these many strategies, technological innovation is the most effective way for every manufacturer to drive.
Keywords
phone, competitive structure, china market
References
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Data Availability
The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
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- Volume Title
- Proceedings of the 2023 International Conference on Management Research and Economic Development
- ISBN (Print)
- 978-1-915371-87-4
- ISBN (Online)
- 978-1-915371-88-1
- Published Date
- 13 September 2023
- Series
- Advances in Economics, Management and Political Sciences
- ISSN (Print)
- 2754-1169
- ISSN (Online)
- 2754-1177
- DOI
- 10.54254/2754-1169/22/20230299
- Copyright
- 13 September 2023
- Open Access
- This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited