Advances in Economics, Management and Political Sciences
- The Open Access Proceedings Series for Conferences
Proceedings of the 2nd International Conference on Financial Technology and Business Analysis
Series Vol. 53 , 01 December 2023
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How Networks Affect and Contagion Individual’s Social Behavior of Drinking
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Abstract
The research analyzes how networks affect an individual’s social behavior of drinking by researching perspectives of both micro and macro, especially in the aspects of how different personalities and connections between individuals and their social network, and the development and structure of their social network. This document discusses and shares how a variety of information and behaviors are transmitted through social networks, and describes different contagion methods and social network structures, leading to different spread and diffusion efficiency results. The study adopts questionnaire surveys and longitudinal measures to explore different people's personalities and social networks through different question settings to discover the impact and relationships among them. Through analyzing a large number of samples and analyzing the different impacts brought by nodes with different personalities, three effective influences on personality and certain social network properties can be derived for having impacts on social behaviors.
Keywords
network, individual, social behavior, contagion, influence
References
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Data Availability
The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
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- Volume Title
- Proceedings of the 2nd International Conference on Financial Technology and Business Analysis
- ISBN (Print)
- 978-1-83558-153-7
- ISBN (Online)
- 978-1-83558-154-4
- Published Date
- 01 December 2023
- Series
- Advances in Economics, Management and Political Sciences
- ISSN (Print)
- 2754-1169
- ISSN (Online)
- 2754-1177
- DOI
- 10.54254/2754-1169/53/20230790
- Copyright
- 01 December 2023
- Open Access
- This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited