Advances in Economics, Management and Political Sciences
- The Open Access Proceedings Series for Conferences
Proceedings of the 2023 International Conference on Management Research and Economic Development
Series Vol. 22 , 13 September 2023
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Two-sided Matching Theory and Its Application in E-commerce Environment
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Abstract
Since the turn of the 21st century, China's e-commerce has exhibited a rapid development trend of diversification and internationalization. The number of users on e-commerce platforms has increased significantly, the network infrastructure has continued to improve, the number of cross-border e-commerce transactions has risen steadily, and the two-sided matching problem inherent to it has become a topic of increasing interest. Each agent in the e-commerce market may have several attributes, and e-commerce market matches are sophisticated and multi-variant. Thus, the development of a suitable matching mechanism is crucial for the market's effective operation. This paper explores the prior literature on two-sided matching theory and its application in the e-commerce sector, combs its research progress, summarizes the advantages and disadvantages of present matching approaches, and anticipates the growth of application domains in the future.
Keywords
two-sided matching, e-commerce, electronic intermediary, multi-factor
References
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Data Availability
The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
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- Volume Title
- Proceedings of the 2023 International Conference on Management Research and Economic Development
- ISBN (Print)
- 978-1-915371-87-4
- ISBN (Online)
- 978-1-915371-88-1
- Published Date
- 13 September 2023
- Series
- Advances in Economics, Management and Political Sciences
- ISSN (Print)
- 2754-1169
- ISSN (Online)
- 2754-1177
- DOI
- 10.54254/2754-1169/22/20230295
- Copyright
- 13 September 2023
- Open Access
- This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited