Advances in Economics, Management and Political Sciences
- The Open Access Proceedings Series for Conferences
Proceedings of the 3rd International Conference on Business and Policy Studies
Series Vol. 68 , 05 January 2024
Open
Access | Article
The Effectiveness of Football Economy Empowers Socio-Economic Development: A Case Study of Cristiano Ronaldo
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Abstract
This article primarily used Cristiano Ronaldo's 2018 transfer to Juventus F.C. Club as a case study to analyze and summarize how the star effect brought about by Cristiano Ronaldo in this event promotes the development of the football economy while empowering socio-economic development. Through case analysis, this article concluded in three aspects. In the football industry sector, the signing of football stars had positive effects on both the team and the league. It was recommended that the league and clubs introduce players with strong personal abilities as needed and actively exert their social influence to promote the development and improvement of the club and league. In the social development sector, the joining of football stars will promote the development of related industries. It was recommended that all regions attach importance to the development of football and actively promote the empowerment of the football economy in the social economy. At the same time, there were certain shortcomings in the model of empowering economic development through sports stars. It was recommended that players establish a good social image and moral literacy.
Keywords
football economy, sports economy, Cristiano Ronaldo, star effect
References
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Data Availability
The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
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- Volume Title
- Proceedings of the 3rd International Conference on Business and Policy Studies
- ISBN (Print)
- 978-1-83558-267-1
- ISBN (Online)
- 978-1-83558-268-8
- Published Date
- 05 January 2024
- Series
- Advances in Economics, Management and Political Sciences
- ISSN (Print)
- 2754-1169
- ISSN (Online)
- 2754-1177
- DOI
- 10.54254/2754-1169/68/20241329
- Copyright
- 05 January 2024
- Open Access
- This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited