Advances in Economics, Management and Political Sciences
- The Open Access Proceedings Series for Conferences
Proceedings of the 7th International Conference on Economic Management and Green Development
Series Vol. 38 , 10 November 2023
Open
Access | Article
Analysis of Cross Border Acquisitions of Chinese Clothing Enterprises - Taking ANTA Sports as an Example
* Author to whom correspondence should be addressed.
Abstract
Against the backdrop of China's rapid economic development shifting towards high-quality development, many Chinese enterprises have the willingness and ability to develop cross-border. ANTA Sports, a sports brand in the clothing industry, is such a leading enterprise that has greatly increased brand value and revenue through cross-border acquisitions. It can be said that ANTA Sports has successfully moved from China to the world. This article analyzes the current research situation, recent acquisition trends of ANTA Sports, and the financial situation of the enterprise, and discovers the prominent characteristics of ANTA Sports’ cross-border acquisition and its positive impact on the development of ANTA Sports’ enterprise. It also draws some inspiration about the strategy, innovation and developing trend for the internationalization development of Chinese enterprises.
Keywords
merge and acquisition, ANTA Sports, Chinese enterprises, cross-border acquisition
References
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Data Availability
The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
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- Volume Title
- Proceedings of the 7th International Conference on Economic Management and Green Development
- ISBN (Print)
- 978-1-83558-097-4
- ISBN (Online)
- 978-1-83558-098-1
- Published Date
- 10 November 2023
- Series
- Advances in Economics, Management and Political Sciences
- ISSN (Print)
- 2754-1169
- ISSN (Online)
- 2754-1177
- DOI
- 10.54254/2754-1169/38/20231884
- Copyright
- 10 November 2023
- Open Access
- This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited