Advances in Economics, Management and Political Sciences
- The Open Access Proceedings Series for Conferences
Proceedings of the 2nd International Conference on Management Research and Economic Development
Series Vol. 88 , 10 June 2024
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The Impact of Early Childhood Education's Increasing Trend Towards Younger Ages on the Early Education Industry in China's Economically Developed Areas: A Perspective from the Heckman Curve
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Abstract
The trend towards younger ages in early childhood education has become one of the new trends in children's education in China. Based on Heckman's Curve theory, this paper analyzes the intrinsic relationship between the trend towards younger ages in early education and Heckman's Curve, as well as their impact on the early education industry in China's economically developed regions. From the perspective of the Heckman Curve, families in economically developed areas are increasingly valuing early education, and the trend towards younger ages is a real-world confirmation of Heckman's Curve. The study finds that the early education industry is facing the dual challenges of market structure adjustment and consumer upgrading. In such a market environment, early education brands need to continually adjust their educational models and pricing strategies to better meet market demands and enhance brand influence and competitiveness. With increasing market competition and diverse consumer demands, early education brands should strengthen the development of teaching content, improve teaching quality and service, focus on brand marketing and market promotion, continuously improve customer satisfaction and loyalty, and achieve sustainable development and long-term success. Only through constant innovation and optimization can they remain competitive in a fierce market, winning trust and support.
Keywords
Heckman Curve, Early Childhood Education at Younger Ages, Economically Developed Regions in China, Investment Psychology, Early Education Industry
References
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Data Availability
The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
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- Volume Title
- Proceedings of the 2nd International Conference on Management Research and Economic Development
- ISBN (Print)
- 978-1-83558-471-2
- ISBN (Online)
- 978-1-83558-472-9
- Published Date
- 10 June 2024
- Series
- Advances in Economics, Management and Political Sciences
- ISSN (Print)
- 2754-1169
- ISSN (Online)
- 2754-1177
- DOI
- 10.54254/2754-1169/88/20240900
- Copyright
- 10 June 2024
- Open Access
- This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited