Advances in Economics, Management and Political Sciences

- The Open Access Proceedings Series for Conferences


Proceedings of the 3rd International Conference on Business and Policy Studies

Series Vol. 68 , 05 January 2024


Open Access | Article

Intellectual Property Protection in Cross-Border E-Commerce

Tongchang Ma * 1
1 Nanjing Foreign Language School

* Author to whom correspondence should be addressed.

Advances in Economics, Management and Political Sciences, Vol. 68, 47-53
Published 05 January 2024. © 2023 The Author(s). Published by EWA Publishing
This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Citation Tongchang Ma. Intellectual Property Protection in Cross-Border E-Commerce. AEMPS (2024) Vol. 68: 47-53. DOI: 10.54254/2754-1169/68/20241345.

Abstract

With the rapid development of Internet technology, electronic trade has become a significant player in the national and global economy. This thesis examines the complex issues surrounding intellectual property rights (IPR) in cross-border electronic trade. The rapid growth of internet technology has led to an increase in transnational economic disputes, particularly in online shopping platforms and e-commerce websites. The presence of pirated products, trademark counterfeiting, brand infringement, and copyright protection are major concerns in this context. Several factors contribute to these disputes, including different legal systems, cultural backgrounds, economic development levels, conflicting interests of countries, and varying stakeholder attitudes towards IPR protection. Notable cases, such as the Apple-Samsung patent dispute and the challenges faced by Alibaba regarding counterfeit goods, highlight the need for comprehensive solutions to safeguard IPR in a globalized marketplace. The thesis also explores how technology can contribute to addressing these challenges. Blockchain technology can provide enhanced security, transparency, and efficiency in managing intellectual property rights. Big data and artificial intelligence can automate the analysis and monitoring of digital content, enabling faster identification and action against infringement. Establishing global collaborative IP protection platforms and innovative dispute resolution mechanisms are also crucial steps forward.

Keywords

intellectual property, cross-border electronic trade, block chain technology, big data and artificial intelligence

References

1. Burri, M., Elsig, M. (2018). Explaining Variation in Countries’ TRIPS Implementation: A Comparative Analysis. The World Economy, 41(10), 2798-2824.

2. Yu, P. K. (2017). Intellectual Property and the Regulation of International Trade in Goods, Services, and Intellectual Property: NAFTA and the TPP. Harvard Journal of Law & Technology, 30(1), 259-310.

3. Chon, M. H. (2014). Intellectual property in the global trading system: EU, China and the TRIPS Agreement (Vol. 3).

4. Manninen, T., Isosävi, L. (2016). Intellectual property rights in mobile communications: Licensing and patent issues. Edward Elgar Publishing.

5. Maskus, K. E. (2013). Intellectual property rights in the global economy. Peterson Institute.

6. Gao, X., Ai, H. (2018). Who is the guardian? A comparative study of cross-border intellectual property litigation and platform liability in the age of e-commerce. Asian Journal of Law and Society, 5(1), 13-31.

7. Du, P., Gao, F. Y. (2019). Copyright protection, safe harbors, and intermediary liability in China’s online platforms. Columbia Journal of Law & the Arts, 43(3), 307-347.

8. Hou, H., Wang, J. (2020). Research on the Application of Blockchain Technology in Intellectual Property Rights Protection. In Proceedings of the 2020 International Conference on Education, Economic, Management and Social Science. Atlantis Press.

9. Zhang, Y., Wang, C., Guan, Z. (2019). Big Data Detection Method for Online Intellectual Property Infringement Based on an Improved BP Neural Network. International Journal of Computers, Communications & Control, 14(2), 270-283.

10. Abaker, I., Hasan, A. (2020). Admissibility of Online Arbitration Agreements and Its Impact on Maritime Business Transactions. Journal of King Saud University-Law (JKSUL), 32(4), 671-680.

Data Availability

The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.

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Volume Title
Proceedings of the 3rd International Conference on Business and Policy Studies
ISBN (Print)
978-1-83558-267-1
ISBN (Online)
978-1-83558-268-8
Published Date
05 January 2024
Series
Advances in Economics, Management and Political Sciences
ISSN (Print)
2754-1169
ISSN (Online)
2754-1177
DOI
10.54254/2754-1169/68/20241345
Copyright
05 January 2024
Open Access
This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited

Copyright © 2023 EWA Publishing. Unless Otherwise Stated