Advances in Economics, Management and Political Sciences

- The Open Access Proceedings Series for Conferences

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Volume Info.

  • Title

    Proceedings of the 2023 International Conference on Management Research and Economic Development

    Conference Date






    978-1-915371-93-5 (Print)

    978-1-915371-94-2 (Online)

    Published Date



    Canh Thien Dang, King's College London

    Javier Cifuentes-Faura, University of Murcia


  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230466

    The Analysis of JD Intelligent Logistics

    With the need for new development patterns, it is necessary to form a new concept of logistics called intelligent logistics. Now more and more enterprises develop intelligent logistics, but at present, the research on intelligent logistics is not deep enough. So this paper, takes JD intelligent logistics, the leading enterprise in the industry, as an example to focus on the developments, achievements, and problems of intelligent logistics in operation management. This paper reveals that JD intelligent logistics has developments in distribution and transport. It shows that it has a high cost, imperfect management, and a shortage of high talent. These aspects can largely affect the efficiency of the operation in JD. So the JD company should make solutions such as lowing the cost and trying their best to train workers. The outcome of this study can be helpful to other companies in this field.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230467

    Chinese Manufacturing Industry in the Context of Industry 4.0

    The fourth industrial revolution, more popular known as Industry 4.0, has been developed for nearly 10 years since it was proposed, and has gradually evolved into a new revolution in manufacturing on a global scale. It is an era of opportunities for comprehensive digitalization. Through continuous exploration and development, the core technology of Industry 4.0 is constantly being explored and improved. China has written a manufacturing legend in the past 30 years, but its productivity still behind developed countries. If China wants to grow from the world's largest manufacturing country to a manufacturing powerhouse, it must grasp the general trend of Industry 4.0. Therefore, this paper explores the characteristics, core technologies and current global development trends of industry 4.0. And by analyzing the development data of Chinese manufacturing in the past ten years combined with Chinese government policies, the development status of Chinese Industry 4.0 and the problems encountered, some solutions and suggestions are put forward. Help enterprises understand the general environment and the technical characteristics of Industry 4.0, to formulate digital transformation and upgrading strategies based on their own characteristics and development needs.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230468

    Application Status of Engineering Management in the Construction Field

    With the development of the real estate industry, the take-off of the construction industry has also caused more and more capital to pour into the construction industry, driving the rapid development of the construction industry, but also causing the construction industry to face great competitive pressure. In order to achieve effective management of construction projects, this article aims to point out the main problems in China’s construction management and improve the construction project management system and improve construction technology, which is conducive to improving the operational level and construction quality of construction projects. Currently, there is a lack of effective information communication and coordination mechanisms within the construction units of construction projects, which can lead to slow progress and low efficiency in the construction of construction projects, which will greatly increase the implementation difficulty of construction projects and restrict the improvement of enterprise construction project management level. Thus, it is important to improve the role of construction project management in the construction industry, and it is necessary to figure out the inner problems and strengthen the management of construction projects. The article’s main purpose is to focus on the current situation and development reality of construction project management, specific research is conducted on its management and control optimization from the perspective of engineering management, to provide a reference for modern management and optimization of construction projects management.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230469

    Labour Market Analysis from a Behavioral Economics Perspective: From the Perspective of Unemployment Insurance and Employment Discrimination

    This article analyzes labor market problems through the lens of behavioral economics. This article seeks to identitys methods in which behavioral economics can provide policy recommendations for addressing issues related to unemployment and employment. While traditional economics fails to explain how unemployment insurance discourages job search and leads to long-term unemployment, behavioral economics finds that cognitive biases like loss aversion and present bias prolong unemployment. It suggests that policies must be designed by considering these cognitive biases to increase the motivation of the unemployed to accept work. One policy that can supplement unemployment insurance is wage-loss insurance. Wage-loss insurance is a short or long-term monetary subsidy when the wages in the new job are lower than in the old job. This paper uses qualitative analysis and a literature review to gather insights into labor market problems and the role of behavioral economics in addressing them.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230470

    An Analysis of Starbucks’ Marketing Strategy and Innovation in the Chinese Market

    As the number of Starbucks shops in China continues to increase, Starbucks’ focus on creating high-end products has neglected some of the basic needs of the consuming public. With negative press, the emergence of more and more peer competitors, and the impact of the new crown pneumonia epidemic, Starbucks should change its current status quo, improve its reputation, make corporate innovations, and change marketing strategies. This paper will analyze Starbucks’ current internal and external environments as well as its marketing strategy using a combination of theory and practice, using SWOT analysis theory and a comparison with competitors such as Luckin Coffee and %Arabica Coffee to elaborate, and give some feasible suggestions for corporate innovation. Through SWOT analysis, Starbucks should adopt a “coffee + ” strategy to bundle sales, increase the variety of coffee derivatives, expand partner brands, and take advantage of the Internet to create a Netflix brand to drive traffic.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230471

    The Guiding Significance of Olympic Marketing on China's Sports Industry Business Promotion: What are the Enlightenment and Lessons from Historic Cases?

    This article delves into the significance of Olympic marketing in advancing the Olympic movement and examines the challenges and prospects for the Chinese sports industry to employ cooperative marketing and promotion campaigns to bolster its national economy. The piece derives insights and tactics from the lessons and stratagems of prior Olympic events and sets forth strategic recommendations for Chinese stakeholders to participate in and collaboratively cultivate the sports economy. It underscores the paramount of relationship marketing, continual advancement, methodical marketing planning, and comprehension of the implications associated with Olympic marketing. Moreover, the article contemplates the relevance of service-dominant logic and social identity theory in sports marketing. Nevertheless, it also broaches apprehensions regarding the commercialization of the Olympic Games and the prioritization of financial gain over athlete welfare. Finally, the article advocates for a strategic blueprint to elevate China's sports industry by merging it with other sectors, advocating for healthy lifestyles, and amplifying domestic demand and consumption, while acknowledging the resource dependence theory and the intense competition among industry contenders.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230473

    The Golden Parachute Mechanism of Listed Businesses' Bad Faith Takeover Defense

    As the wave of mergers and acquisitions spreads in China, incidents of hostile takeovers in the capital market are becoming more frequent. More Chinese companies are revising their articles of association and adding anti-hostile takeover clauses, including the Golden Parachute clause, to protect their interests. Most research on Golden Parachute has focused on the U.S. market, but China's capitalist market environment and corporate governance structure differ greatly from the U.S., and there are blank spaces in the value judgment of the Golden Parachute in American studies. When introducing it in China, legislative bodies and corporate rules should not copy blindly; rather, they should extract its essence while discarding the dross. This article summarizes current research literature on the Golden Parachute clause by Chinese and American academia, uses empirical research to analyze how the clause was applied in the Musk-Twitter acquisition case, and presents personal insights on how Chinese companies can write the Golden Parachute clause into their articles of association and localize it based on actual mergers and acquisitions scenarios. Efforts must be made at the institutional, legal, and ethical levels to address the challenges faced by the Golden Parachute clause in practice, thereby opening up greater possibilities for their application in China.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230474

    Analysis of The Influence Path of Digital Infrastructure on Economic Development

    With the progress and development of science and technology, the wave of digital civilization characterized by digitalization and networking has brought about a major change in economic development, society and life style. The booming development of the digital economy has promoted the construction wave of the digital economy infrastructure. Digital infrastructure, as a channel of data circulation and a necessary element of the in-depth development of digital economy, has become an important development direction and investment direction of the development of digital economy, and has also attracted the attention of the country and the government. After summarizing the relationship between predecessors and digital infrastructure, digital economy and economic development, this paper analyzes the specific mechanism of digital economy to economic development from the macro level, and changes the traditional factor utilization mode and factor form by analyzing digital infrastructure. It analyzes how the digital infrastructure affects the development of the economy. At the same time, the difficulties of the current digital infrastructure construction are also analyzed, and the relevant suggestions are put forward.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230476

    Venture Capital Investment Success: A Study of the Factors that Matter

    Venture capital funding is essential for emerging businesses because it allows them to gain access to capital and other resources necessary for growth. VC firms play an important role in economic growth because they inspire innovative thinking and provide funding for startups to develop marketable products and cutting-edge technologies. Consequently, it is essential for venture capitalists to take into consideration relevant aspects before investing in order to increase the proportion of investments that are successful. Through literature analysis which has revealed that there are six key components to a successful venture capital firm: the team, the syndication, the valuation, the value-add, the interaction with investors, and the exits. Importantly, venture capitalists place more weight on the selection of transactions than on the selection of investments. Rather than considering a company's track record or product offerings, investors will place greater emphasis on the management team behind the venture. Many venture investors subscribe to the old adage that investing in a mediocre idea with excellent management is better than a fantastic business strategy with inexperienced management because a team with competent and experienced employees will play a significant part in the firm's growth. Even while it's crucial to choose your transactions carefully, value can also be created by the addition of new elements after an investment has been made.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230477

    The Anatomy of Global Financial Crisis: A Comprehensive Analysis

    The topic of this article is an analysis of the 2008 Financial Crisis and its inspiration for the complicated economy under COVID-19 and the Russia-Ukraine conflict. The background of this article is that uncertainty and fluctuation occur frequently in the global macroeconomic and 2022’s economic Nobel Prize draws attention to the research of financial crisis. The article will introduce the cause of the 2008 Financial Crisis in 3 aspects: Fed’s monetary policy, subprime mortgages, and credit default swaps. Then it will come to the consequence of the 2008 Financial Crisis with several exact examples. After that, changes due to the 2008 Financial Crisis will be introduced from 2 dimensions, which are Dodd-Frank Act and Basel III. That section also discusses the application of certain regulation or rules and their influence on the post-crisis era. In conclusion part, this article will show the significance of the 2008 Financial Crisis and its application to today’s economic problems under a complex external environment.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230478

    Quantitative Analysis in Finance: Leveraging Statistical Methods for Improved Investment Decisions

    Since modern times, with the vigorous development of the financial market, the explanation of some complex finan-cial phenomena can no longer be based on the qualitative analysis of the subjective judgment, but on the quantitative analysis of statistical models. This paper first analyzes and demonstrates the application and importance of statistics in the financial field from three perspectives of risk quantifi-cation, price prediction as well as portfolio optimization. Secondly, this paper points out that the traditional statisti-cal theory cannot meet the current practical needs in the above three aspects, and lists a series of relevant studies. Finally, this paper gives some possible solutions to the cur-rent problem based on existing research and personal un-derstanding and evaluates some existing solutions. The re-search conclusion of this paper is expected to provide a reference for the practical application of statistics in the fi-nancial field and provide some possible ideas for the re-search direction of related interdisciplinary.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230479

    Causes and Consequences of the 2008 Financial Crisis: A Critical Review

    The analysis of the financial crisis is crucial for the growth of the world economy, particularly given the complicated economic environment that COVID-19 is currently experiencing and the war in Ukraine. This paper will discuss the most significant financial crisis that happened in 2008, which was brought on by the financial authorities' shoddy implementation and upkeep of their policies. The collapse of several major banks and financial institutions, high unemployment, government bailouts, the collapse of the real estate market, regulatory reforms, and economic recession were the main consequences of the crisis. It is essential to research and examine the factors that led to the financial crisis of 2008 and its consequences. First, research of this kind enables us to comprehend the underlying causes of the financial catastrophe. Secondly, financial crisis research helps to identify early warning signs of impending crises. Third, the study of financial crises can provide valuable insights into the behavior of financial markets and financial institutions. Fourth, research on financial crises can help inform public policy debates. Finally, research on financial crises can help improve transparency and accountability in the financial sector. Such research can inform public policy, promote transparency and accountability, and help ensure a more stable and sustainable global economy.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230480

    Pfizer Inc.'s Financial Performance: An Evaluation of Growth and Profitability

    Based on Pfizer's 2021 annual report, this paper explored whether Pfizer's ac-counting policy is accurate, whether the company's strategic adjustments for the future are achievable, and whether Pfizer's performance is good in com-parison with its industry peers. By analyzing Pfizer's accounting standards, this analysis concluded that Pfizer's accounting policy is relatively accurate. Pfizer adopted a new accounting standard for income taxes that eliminates certain exceptions related to the method of allocating tax for the period. To analyze whether Pfizer's strategic adjustment for the company's future de-velopment is achievable, this paper has analyzed the situation of the general environment in 2022 and 2023 and the characteristics of Pfizer's industry, from which this paper concluded that Pfizer's strategic adjustment is a clear choice, although it requires time and effort. It is worth noting that Pfizer made a significant acquisition in 2021. When comparing Pfizer with its competitors, this paper chose to compare the performance, leverage, and li-quidity of Pfizer with its competitors, each of which contains two to three key ratios, and by comparing these data, this analysis concluded that Pfizer is still outstanding when compared with its competitors, and it is a company that investors can trust.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230481

    The Importance of ESG in Corporate Strategy and Investment Decisions with Patagonia as an Example

    Companies and investors are increasingly relying on environmental, social and governance factors to address long-term sustainability and ethical implications, and ESG is a non-financial criterion for assessing these factors, mainly applied to assess the current status of corporate social responsibility, environmental governance and other aspects. This paper uses the various methods of ESG assessment and provides a brief introduction before using Patagonia, an American outdoor clothing and equipment company, as a study of environmental and social responsibility, where several measures are taken to reduce corporate governance and ensure social justice. The final in-depth study found that it is particularly important for companies to prioritize ESG. Firstly, ESG increases the level of engagement with stakeholders, enhances the reputation of the company's brand and ultimately leads to improved financial performance, and with climate change and social inequality practices occurring regularly, it is now imperative that companies seize the opportunity to create a more sustainable society.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230482

    Different Factors the Banks Can Use to Evaluate and Screen the Customers’ Credits

    The global economy has become increasingly volatile due to the facts such as wars and epidemics. Therefore, banks may suffer even higher risks from credit card default. This may cause a vicious circle. This paper aims to help the banks evaluate and screen the customer's credits based on different factors. Statistical methods such as ANOVA analysis or Binary logistic regression are used to study and assess the significance of other variables. The results demonstrate that several factors, such as given credit or marital status, are significant to the credit card default, and education may be considered the most critical factor.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230484

    Changes in Labor Market after Financial Crisis in United States

    The unemployment rate in the United States surged to approximately ten percent in October 2009, achieving a historic high since July 1983, as a result of the mortgage crisis in the early twentieth-first century. Through time series analysis, this research paper examines the degree to which the three categories of the unemployment rate: overall, adult, and youth; had been affected by the housing bubble. This research paper discovers that the youth unemployment rate had been affected the most by the Great Recession. This research paper also concludes that the housing crisis in 2008 had lagging effects on the unemployment rate because undulations in the labor market necessitate additional time to be perceived, unlike the direct impact of the crisis on stock market price. Suggestions proposed by this research paper to the government and financial institutions include the implementation of rigorous manipulation in the credit system and the supervision of uncontrolled increases in prices.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230485

    Analysis and Application of Labor Standard in Countries along the"Belt and Road Initiative"

    As the initiator and host of the "Belt and Road Initiative" Economic Zone, China is in-creasingly aware of the importance of international labor standards in today's increasingly developed international trade. In order to promote economic and trade cooperation among countries along the "Belt and Road Initiative", this paper summarizes the current situation and dilemmas of the application of existing international labor standards including the soft-law barriers and institutional dilemmas of existing international labor standards. This paper also points out that some countries take advantage of the complexity and political nature of labor standards to impose trade sanctions and tariffs on developing countries and other blue trade barriers. In addition, the paper also identifies feasible ways to improve in-ternational labor standards and apply them to the "Belt and Road Initiative" Silk Economic Belt. China should develop international labor standards with the characteristics of the "Belt and Road Initiative" economy. China should establish a preventive mechanism for blue trade barriers, align the "Belt and Road Initiative" rights protection system with in-ternational standards. China should also refine the rules for the use of social provisions under the "Belt and Road Initiative" coordination mechanism, improve trade cooperation with countries along the "Belt and Road Initiative". Finally, China should improve nation-al labor standards, and seek better welfare for laborers along the "Belt and Road Initia-tive".

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230486

    Dilemmas and Responses to China’s Cross-border Digital Trade Rules under the Perspective of the Personal Information Protection Law of the People’s Republic of China

    The international community has not been able to reach agreement on digital trade rules due to the different choices of value positions and divergent economic interests. The chap-ter on "Rules on the cross-border provision of personal information" in the Personal In-formation Protection Law of the Republic of China provides the basic framework for re-stricting and regulating cross-border data flows in China. It reflects China's value orienta-tion of attaching importance to digital sovereignty and security. The country's determina-tion to further integrate into world trade and compete internationally for economic bene-fits and political status. However, the current rules in the Personal Information Protection Law still have unclear standards, excessive restrictions and conflicts with other laws and regulations. Due to the conservative values of China, there are many rules that are not compatible with the CPTPP rules. It is necessary to interpret Chapter 13 of the Personal Information Protection Law and the general rules, and complete the alignment of several laws and regulations based on the relationship between higher and lower laws and special and general laws. Meanwhile, it is also necessary to refine the specific standards for data flow in practice, so as to finally realize the alignment with the CPTPP.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230487

    The Influence of KOL Internet Marketing on Consumers from the example about Beauty products in Xiaohongshu Platform

    Key opinion leader (KOL) Internet marketing is one of the key research topics today. Researchers have found that with the rise and popularity of Xiaohongshu platform in recent years, more and more beauty products have been promoted by KOL on this platform, thus affecting consumers. However, there is still a research gap on the form and degree of influence behind it. Therefore, this paper collects questionnaire data on the consumption of beauty products purchased by Xiaohongshu of all ages, and conducts regression analysis on the data, to explore the relationship between the KOL Internet marketing environment and consumers. The results show that under the Theory of Planned Behavior (TPB), consumer attitude, subjective criteria and cognitive behavior control all have positive effects on consumer behavior intention. All factors under the CMM model will promote consumers' media attention to the product, and media attention has a positive effect on consumers' consumption behavior intention.

  • Open Access | Article 2023-09-13 Doi: 10.54254/2754-1169/25/20230488

    Research on the Chinese Enterprise Environmental Information Disclosure System

    Green development is the trend of current international economic development, and achieving green development is an inevitable requirement for a country to integrate into the international economic society. The enterprise environmental information disclosure system is an important means to urge enterprises to assume environmental responsibility and promote the green development of China's economy. In recent years, Chinese government has issued a series of regulations on environmental information disclosure to alleviate environmental problems, but these regulations have not achieved the expected regulatory effect. Research has found that the reasons for this problem include shortcomings in government environmental audits, limitations of environmental policies, and poor media oversight. Further research has found that China can currently improve the regulatory effect of corporate environmental information disclosure through some measures. Measures including improving the relevant laws and regulations of enterprise environ-mental audit, making up for the deficiencies of green credit policies, and establishing corporate environmental information sharing mechanism should be taken.

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