Advances in Economics, Management and Political Sciences

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Advances in Economics, Management and Political Sciences

Series Vol. 78 , 18 April 2024


Open Access | Article

An Empirical Review of Behavioral Decision Making in the Financial Markets

Leyi Yang * 1
1 School of Management and Economics, North China University of Water Resources and Electric Power, Zhengzhou, 450046, China

* Author to whom correspondence should be addressed.

Advances in Economics, Management and Political Sciences, Vol. 78, 120-126
Published 18 April 2024. © 2023 The Author(s). Published by EWA Publishing
This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Citation Leyi Yang. An Empirical Review of Behavioral Decision Making in the Financial Markets. AEMPS (2024) Vol. 78: 120-126. DOI: 10.54254/2754-1169/78/20241654.

Abstract

Traditional economics assumes that humans make rational decisions within optimally functioning markets, but real human behavior is only partially rational. Behavioral economics has emerged to address phenomena in financial markets that traditional economics cannot explain, such as the herd effect and the small firm effect. This shift challenges assumptions in traditional finance, prompting a reevaluation of human behavior as the cornerstone of economic and financial understanding. This paper delves into behavioral economics, focusing on the loss aversion theory and its emotional impact on economic decision-making. It analyzes market anomalies, including the momentum effect and long-term reversal, revealing how investor emotions can drive market volatility and asset prices deviating from their reasonable values. The framing effect is explored, demonstrating how scenario formulation changes can alter preferences in decision-making. The paper also discusses the endowment effect in the financial market, explaining its existence and its influence on investors' decisions and the overall market. By examining these aspects, the study finds that people's overreaction to market information can behaviorally impact investment decisions, leading to market anomalies and influencing price trends. The insights provided contribute to a more nuanced understanding of behavioral economics and its implications for financial systems.

Keywords

Loss Aversion, Endowment Effect, Framing Effect, Herd Mentality

References

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Data Availability

The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.

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Volume Title
Proceedings of the 3rd International Conference on Business and Policy Studies
ISBN (Print)
978-1-83558-379-1
ISBN (Online)
978-1-83558-380-7
Published Date
18 April 2024
Series
Advances in Economics, Management and Political Sciences
ISSN (Print)
2754-1169
ISSN (Online)
2754-1177
DOI
10.54254/2754-1169/78/20241654
Copyright
18 April 2024
Open Access
This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited

Copyright © 2023 EWA Publishing. Unless Otherwise Stated